From Reactive to Proactive: Building a Data-Driven CS Team
Most CS teams still operate in firefighting mode. Here's a practical framework for shifting to proactive customer management using health scores, automated playbooks, and signal-based prioritization.
5 Signals Your Customers Are About to Churn (And How to Act on Them)
Churn rarely happens overnight. We break down the five leading indicators that predict customer churn weeks in advance, and the specific actions CS teams can take when each signal fires.
Why Customer Health Scores Are the Future of Retention
Spreadsheets and gut feelings aren't cutting it anymore. We explore why composite health scoring is becoming essential for CS teams, and how combining multiple signals gives you a predictive edge over single-metric approaches.